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Showing posts with label online sales. Show all posts
Showing posts with label online sales. Show all posts

December 22, 2013

80% Users From Denmark visit Online Retail Sites , Holiday eCommerce to grow at 33%

In October 2013, 3.8 million Danish internet users each spent 17 hours online, with Social networking accounting for a quarter of time spent. The Retail category is one of the most popular ones with 80 percent of the Danish online population visiting a retail site in October. The below infographic highlights the other popular content categories amongst internet users in Denmark during the month.

Internet Usage Statistics forDenmark : 4,989,108 Internet users as of June/2012, 90.0% of the population, according to ITU.
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Holiday ecommerce sales in Denmark will be around 1.2 billion Danish kroner (160,9 euros). That’s 33% more than the 0.9 billion of Danish kroner the country saw being spent on holiday gifts in 2012. 

Almost four in ten consumers expect to buy their Christmas gifts online, while 29% said they wouldn’t. These are almost the same percentages as a year before.

December 2, 2013

Consumers Splurge on Mobile Shopping,on Black Friday,contributed 22% of total online sales

2103 Holiday spending online projection

2103 Holiday spending online projection ( adobe data)


Online Holiday ecommerce sales by device


Actual Data on Online Holiday eCommerce sales by device


online shopping compared : thanksgiving vs Black Friday


Online Sales Comparison : Thanksgiving  vs Black Friday

Black Friday cannot get bigger and brighter more than this This Holiday Season ...Black Friday 2013 saw the biggest ever sales , with or without Walmart ( Despite protests against Walmart) and a national backlash over stores opening for customers on Thanksgiving day, this year’s Black Friday sales hit record-highs both in stores and online

Nothing stopped the Digital sales to stop as Shoppers splurged on Gifts and  Gadgets  from the various online retail stores , as Black Friday eCommerce totalled   in the US on Black Friday reached nearly $1.2 billion from desktop and laptop computers alone, while comscore data shows $1.198 ecommerce spends

However  this black Friday was  a watershed  for Mobile Commerce ( Techcrunch ) as Mobile sales  was the key to “ Online Spending Splurge. Mobile Traffic for 2013 Black Friday rose 34% as compared to last year in 2012

Mobile Shopping this Year was accounting for 21.8% of the day’s total black Friday  online sales, a 43% increase year-over-year


Here is the total break up of online purchase by device : Thanksgivingand Black Friday saw record $1.06B and $1.93B in online sales; 15.6% viatablets, 8.6% via smartphones and nearly $1.2 billion from desktop and laptop computers alone

Tags :Mobile Commerce,Mobile Shopping, Thanksgiving, Black Friday,ecommerce, Holiday Spends,Cyber Monday

November 27, 2013

UK Ecommerce growing by 11% to $138billion ,digital to form 44% of Retail Spends


British Consumer Online Purchase



UK e-commerce will increase 12% in 2013 - Internet Retailer: U.K. e-commerce will increase 12% in 2013 as British Consumers are expected to spend around $138 billion " according to the latest data from InternetRetailer

While UK Retail continue to have a sluggish year . ecommerce in UK is alive and kicking.U.K. e-commerce will increase 12% in 2013

British Consumers there will spend $138 billion online this year, according to a  report from BCG (Boston Consulting Group).

E-commerce in the United Kingdom will increase approximately 11.5% this year, to 87 billion pounds ($138.0 billion) from 78 billion pounds ($123.7 billion) last year, ( 2012)  According to Capgemini and U.K. e-retail association.

Meanwhile  WPP’s  media buying arm,GroupM  estimates that The UK ad market will be worth £13.9bn this year, with digital advertising accounting for 44.2%, or £6.2bn, according to GroupM
Digital will make up almost 50% of total UK ad spend in 2014, Group M is forecasting, reaching £7bn.
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The Online Shopping and internet economy in UK is projected to expand at 11% for the next 4 years,  By  2016 and digital  commerce is expected to exceed 25% ( one out of every 4 retail purchase will be online) ( Boston Consulting Group)

October 10, 2013

Digital Marketplace : Europe vs North America


The State of Digital Marketplace : Europe vs N America

Both Europe and N America has a developed Marketplace with a mix of Mobile and ecommerce. The Top 500 Retailer list which has more European Retail Chains , but N american Retail is slowly gaining traction

 Although many on the list are European-based retailers, the number of retailers from North America crossing the  Atlantic to sell in the second largest eCommerce market in the world continues to increase as the North American share of Europe’s web retail market increased from 18 percent to 22 percent in just one year.

The Digital Marketplace broadly covers the following areas
1) The popularity of broadband activities
2) Internet Adoption and Penetration
2) Mobile platforms  smartphone and tablet breakdown 
3)Ecommerce /Mobile Commerce
4)Search Marketing
 5)online sales and offline sales influenced by Internet research Social media 

July 3, 2013

Ecommerce in China:Powered by Govt Subsidized Cheap Broadband, and rising 800 million middle class








Ecommerce in China: How the World's Biggest Market Buys Online: "China has an estimated 193 million online shoppers, more than any other country. By 2015, those consumers will be spending $1,000 per year online — the same amount that U.S.'s 170 million online shoppers currently spend annually. By that time, ecommerce could account for more than 8% of all retail sales in China, Boston Consulting Group predicts.

A number of factors are driving the growth. One is the increase of China's middle class, which is expected to balloon from 200 million to 800 million people over the next 20 years, according to Acquity Group. The spread of government-subsidized, high-speed Internet access and Internet-connected cellphones have widened the pool of potential shoppers to 513 million — or about 40% of the population. Broadband Internet access costs around $10 per month, compared to $30 per month in India and $27 per month in Brazil."


China Set to Replace US as theFastest Growing eCommerce Market



Read more at http://www.emarketer.com/Article/Despite-Digital-Growth-Total-Ad-Spending-Slows-China-APAC/1009985#wyd08YdYVHQrhG2r.99 




The latest Trends on Web Marketing: US vs China Ecommerce Projected forecasted


Despite Digital Growth, Total Ad Spending Slows in China, APAC - eMarketer: "Robust growth in China, where overall digital ad spending levels are already the highest in the region, will help propel Asia-Pacific to $33.30 billion in digital ad spending this year, new eMarketer estimates suggest, despite slowdowns in total ad spending growth in the region.

China, excluding Hong Kong, will account for nearly four in 10 digital ad dollars spent in the region this year, according to eMarketer’s latest forecast. Digital spending levels in China will continue to grow at double-digit rates through 2016, though growth will be faster in India and Indonesia, which are significantly smaller markets accounting for just 1.9% and 0.7% of the total, respectively, in 2013."

China has an estimated 193 million online shoppers, more than any other country. By 2015, those consumers will be spending $1,000 per year online — the same amount that U.S.'s 170 million online shoppers currently spend annually. By that time, ecommerce could account for more than 8% of all retail sales in China, Boston Consulting Group predicts.

July 1, 2013

B2C Ecommerce Sales to exceed o Hit $1.2 Trillion to be Led by Asia Pacific by 2017











The latest Trends on Web Marketing: Asia-Pacific will contribute the most new dollars to business-to-consumer (B2C) ecommerce sales in coming years, according to eMarketer’s forecast of digital sales of retail and travel products and services. This year alone, B2C ecommerce sales are expected to grow 23% in the region, with sales in China and Indonesia growing particularly fast, up 65% and 71%, respectively.
North America and Western Europe, markets where ecommerce is significantly more mature, are still growing their sales in the double digits—but below the worldwide average of 17% this year.
Ecommerce sales are forecast to increase 17% to $1.2 trillion worldwide this year, led by growth in the Asia-Pacific region.
Indonesia is expected to experience greater ecommerce growth, proportionately speaking, than any other country this year, according to estimates published Thursday by eMarketer. Online sales are expected to increase 71.3% to $1.8 billion. China, whose ecommerce market is already more than 100 times larger than Indonesia's, is expected to grow the second fastest, increasing 65.1% to $181 billion. (Other groups believe China is generating much more than that already.)




March 12, 2013

20% Facebook Ad Spending coming from Mobile Device

Mobile Makes Its Mark on Worldwide Facebook Ad Spend - eMarketer: Facebook’s mobile push in 2012 was considerable—from both a user and advertiser perspective—after initial weakness on the devices led to doubts about the social giant’s strength.




But Facebook’s turnaround has been fast, and the concerted effort, one year in, has already made a notable impact on the way the social network earns its worldwide ad revenues.Android received the bulk of Facebook ad spend, at 71%, while on tablets, nearly all Facebook mobile advertising revenues went to iOS devices. This parallels Android’s dominance in the worldwide smartphone market, while Apple’s iPad remains the tablet standard-bearer.

Digital software marketing firm Kenshoo Social looked at its clients’ advertising allocations on Facebook. Businesses served came from a range of verticals around the world, including retail, financial services, entertainment and travel. The digital marketing firm found that already, in December 2012, one in five advertiser dollars on Facebook went to mobile.

U.S. mobile ad spending nearly doubled in the first half of this year to $1.24 billion, according to the most recent data from the Interactive Advertising Bureau. However, mobile still only represented 7% of total online ad spending for that time period.



December 22, 2012

December 1, 2012

Consumer Spending during Holidays sees Mobile sales exceed 16%




IBM 2012 Holiday Benchmark Reports - United States: Highlights from Black Friday 2012:

Consumer Spending Increases:Online sales on Thanksgiving grew by 17.4 percent followed by Black Friday where sales increased 20.7 percent over last year.

Mobile Shopping: Mobile purchases soared with 24 percent of consumers using a mobile device to visit a retailer's site, up from 14.3 percent in 2011. and mobile sales exceeded 16 percent, up from 9.8 percent in 2011.

Tablet Shopping Goes Mainstream with iPad:The iPad generated more traffic than any other tablet or smart phone, reaching nearly 10 percent of online shopping. 

This was followed by iPhone at 8.7 percent and Android 5.5 percent. The iPad dominated tablet traffic at 88.3 percent followed by the Barnes and Noble Nook at 3.1 percent, Amazon Kindle at 2.4 percent and the Samsung Galaxy at 1.8 percent.

Multiscreen Shopping: Consumers shopped in store, online and on mobile devices simultaneously to get the best bargains. Overall 58 percent of consumers used smartphones compared to 41 percent who used tablets to surf for bargains on Black Friday.

November 28, 2012

How 2012 Cyber Monday Sales Have Changed America's Biggest Holiday Activity

Making of Cyber Monday 2012 :Here are a few Random Statistical  Data to Show how ' Americans used their gadgets to buy and Shop on a Cyber Monday and in the process have changed one of America's Biggest Holiday" Activity





 Cyber Monday Sales Climb to New Heights |: Online shopping during Cyber Monday grew at an  all time high as  Shopping spend more time surfing their Tablets, Smartphones and other Gadgets to shop around




 Cyber Monday Sales Climb to New Heights |: Online shopping during Cyber Monday grew at an  all time high as  Shopping spend more time surfing their Tablets, Smartphones and other Gadgets to shop around
Cyber Mon­day 2012  was  a day when Mobile and Online Sales reached dazzling heights as Americans used their Connected Devices to shop  and pay online .
Cyber Monday Ecommerce shopping  reached $1.98 bil­lion, a 17% growth versus last year in 2011 according to Adobe Digital Index 2012, which tracks Consumer Spending across the Digital Domain

November 25, 2012

Brisk Start to the Holiday Season" as retail sales jump 20%

Top 500 - Black Friday brings a 20.7% sales bump for e-retailers - Internet Retailer: E-retailers enjoyed a robust Black Friday, with online sales increasing 20.7% over last year, according to IBM's final report on full-day sales Friday.




Online consumers  spent 7% more on Thanksgiving than in 2011 and most of those are happening via mobile devices. IBM says that 24% of traffic to retail sites on Black Friday came from smartphones or tablets, up from 14.3% last year. Consumers using mobile devices accounted for 16% of  purchases, up from 9.8% last year. Consumers using iPad tablet computers converted at a 4.3% rate, higher than the rate for other mobile devices, IBM says.

Home goods retailers led the way in sales growth posted a 28.2% increase in sales during 2012 Black Friday Apparel retailers came in second with a 17.5% increase and department stores in third with sales up 16.8% over last year. 

For the full day Friday, IBM says 0.34% of the day’s online sales came from social networks such as Facebook and Twitter, down 35% from Black Friday last year. That compares with 0.63% on Thanksgiving—a rate that increased as the day progressed, says IBM, which bases its findings on the online retail activity of 500 merchants.

September 26, 2012

Global B2b e-commerce to exceed $1.25 trillion, China to grow at 130%






Global business-to-consumer e-commerce sales will pass the 1 trillion euro ($1.25 trillion) mark by 2013, and the total number of Internet users will increase to approximately 3.5 billion from around 2.2 billion at the end of 2011, according to a new report by the Interactive Media in Retail Group (IMRG), a U.K. online retail trade organization.

The study estimates that business-to-consumer e-commerce sales in 2011 increased to 690 billion euros ($961 billion), an increase of close to 20% from a year earlier.
The United States remains the world’s single biggest e-commerce market, IMRG says, followed by the United Kingdom and Japan.

IMRG estimates that growth rates in those countries will be approximately 10-15% a year.  But with China’s e-commerce sales growing more than 130% in 2011, it is only a matter of time before the Asian giant becomes the single largest market in the world.



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July 2, 2012

3rd party Mobile Apps vs Instore Retail App: Which Drives Sales Conversions


According to newly-released report  from Microsoft, “Mobile in the Consumer Journey,” finds that one-third of average consumers use their mobile phones to compare grocery prices, both in-store and during planning, a figure that rises to 71% among savvy smartphone users.
Mobile Applications Drive Sales Conversions
37% of smartphone owners who used a smartphone on their last shopping trip used a 3rd-party mobile shopping application, and 34% used a retailer’s dedicated app. Conversion rate in stores among shoppers using a retailer’s dedicated app was 85%, fully 21% points higher than those who did not (64%). 
The challenge is that those 37% using a 3rd party application often link to price comparison tools or deal finders, suggesting that dedicated apps are necessary to combat “showrooming,” the practice by consumers of using a retailer to see a product which they purchase elsewhere.

June 21, 2012

US Technology Shift 2012 and Beyond:Top 3 trends






2012 will be about curating, filtering and measuring that information to drive outcomes.The revolution will be televised, streamed, shared, tweeted, linked, posted, blogged, aggregated, curated, scanned…and measured. More than ever, marketers and retailers are under pressure to show that online, mobile and social media advertising provide a good return on investment.


Smartphone  other tablet computers
The number of iPad users in the US will rise by over 90% in 2012 to 53.2 million, as loyal users replace older models and new consumers purchase the device, according to eMarketer.

That level of growth is down significantly from last year's 143.9% jump, and will continue to decline; by 2015, the number of iPad users will rise by just under 12%. By then, more than one-third of all US internet users will have such a device.

US iPad users, 2010-2015:

- 2010: 11.5 million
- 2011: 28.0 million (+143.9%)
- 2012: 53.2 million (+90.1%)
- 2013: 70.5 million (+32.6%)
- 2014: 81.1 million (+15.1%)
- 2015: 90.8 million (+11.9%)

Compared to iPads, overall tablet penetration is rising more quickly and will reach 29.1% of internet users by the end of this year, but growth will still fall off to 11.9% by 2015.

In 2012, the iPad will continue to be in the hands of more than three-quarters (76.4%) of all tablet users in the country, but by 2015 the percentage is expected to fall down to 68.0%.