Experian® Hitwise®, a part of Experian Marketing Services, announced today that Google accounted for 66.12 percent of all U.S. searches conducted in the four weeks ending Oct. 1, 2011. The combined Bing-powered search comprised 28.07 percent of searches for the month, with Yahoo! Search and Bing receiving 15.27 percent and 12.80 percent, respectively. The remaining 66 search engines in the Hitwise Search Engine Analysis report accounted for 5.81 percent of U.S. searches.
Longer search queries of eight or more words increase 3 percent in
September 2011
Search queries of eight or more words increased 3 percent from August 2011 to September 2011. Longer search queries — those averaging five to eight words or more — were flat from August 2011 to September 2011. One-word searches comprised the majority of searches, amounting to 26.45 percent of all queries. Shorter search queries — one to four words — were flat from August 2011 to September 2011.
Search queries of eight or more words increased 3 percent from August 2011 to September 2011. Longer search queries — those averaging five to eight words or more — were flat from August 2011 to September 2011. One-word searches comprised the majority of searches, amounting to 26.45 percent of all queries. Shorter search queries — one to four words — were flat from August 2011 to September 2011.
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