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Showing posts with label sports marketing. Show all posts
Showing posts with label sports marketing. Show all posts

July 7, 2015

The top 10 Tennis Stars and their social media endorsement rankings

This infographic from Adweek shows
 Wimbledon's biggest and hottest  social endorsement stars "

The top 10 Tennis  Stars and their social media endorsement rankings 


After NBA and soccer, its  the grass courts and centre courts which beckons, as tennis ranks third in terms of social media  average followers per player, according to exclusive research from PMK BNCAs we come to the mid season of  Wimbledon ,with the U.S. Open set for later this summer, tennis' social media season is in full swing and so are the endorsements by these tennis superstars.This infographic from Adweek  goes behind  the scenes of eight of the top tennis stars, their social media  rankings and and major recent endorsement deals—as well as an analysis by the firm of their use of branded posts. 

April 22, 2013

June 23, 2012

NBA TV's First-Ever NBA Social Media Awards: List of Winners | NBA.com

NBA TV's First-Ever NBA Social Media Awards: List of Winners | NBA.com: "NBA Social Media Awards winners:


The Epic Award - favorite game during the regular season, as voted by fans.



NBA Social Media Awards winners:
The Epic Award - favorite game during the regular season, as voted by fans.
Linsanity Begins (Feb. 12, 2012: Lakers vs. Knicks: Lin scores 38 points to outduel Kobe Bryant)
The Got Game Award -- the fan-favorite team/play during the regular season.
- "Blake Goes Big" (@BlakeGriffin)

The Social Slam Award  the fan-favorite dunk during the regular season.
 Gerald Green "Go Get It"
The Social MVT (Most Valuable Team) -- the team who had the largest social media footprint during the regular season.
Los Angeles Lakers (@Lakers)
The Fan Nation Award -- the team with the highest percentage of increased exposure across all platforms including all players on the respective teams.
Los Angeles Clippers (@LAClippers)

The FTW (For The Win) Award :The team/player who had the most shared/liked buzzer-beater during the regular season.
 Kevin Durant's game winner against the Dallas Mavericks (December 29, 2012)
The BIG (Best in Game) Award -- the player who best utilized social media in a creative way across multiple platforms.
- Jared Dudley (@JaredDudley619)
The #TrendSetter Award -- the player who received the most mentions this season via Twitter.
- Kobe Bryant
The Thumbs-Up Award -- the player who had the most likes or whose Facebook posts received the most likes.
- Kobe Bryant
The Triple Threat Award -- the former player turned analyst who is the best person to follow via social media.
- Shaquille O'Neal (@Shaq)

The Social Breakout Award  : The player seeing the biggest increase in popularity with fans across Twitter and Facebook this season.
- Jeremy Lin (presented prior to the show)