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Showing posts with label Australia. Show all posts
Showing posts with label Australia. Show all posts
January 26, 2016
January 7, 2016
December 13, 2015
10 Nations that are most active on Twitter
The growth for Twitter is heavily led by emerging nations including India and Indonesia , which will see the most consistent growth patterns till 2018, and is slated to increase by well above 50% in 205-2016
he US will remain the single largest country in terms of the number of individual Twitter users throughout our forecast, but currently, it still represents just over 20% of all Twitter users worldwide. – See more at: http://www.emarketer.com/Article/Emerging-Markets-Drive-Twitter-User-Growth-Worldwide/1010874#sthash.1k9BSv5i.dpuf
According to emarketer projectons, after indonesia and India, Argentina, Mexico and Brazil will see much higher growrh rates as compared to developed nations However if you consider the top 10 Twitter countries, per capita use – Kuwait, Netherlands, Brunei, UK, USA, Chile, Ireland, Canada, Sweden, Puerto Rico ranks among the top 10 list
he US will remain the single largest country in terms of the number of individual Twitter users throughout our forecast, but currently, it still represents just over 20% of all Twitter users worldwide. – See more at: http://www.emarketer.com/Article/Emerging-Markets-Drive-Twitter-User-Growth-Worldwide/1010874#sthash.1k9BSv5i.dpuf
According to emarketer projectons, after indonesia and India, Argentina, Mexico and Brazil will see much higher growrh rates as compared to developed nations However if you consider the top 10 Twitter countries, per capita use – Kuwait, Netherlands, Brunei, UK, USA, Chile, Ireland, Canada, Sweden, Puerto Rico ranks among the top 10 list
December 7, 2015
November 13, 2015
10 biggest markets for netflix with the highest monthly revenue

These are the top 10 nations having the highest Netflix average monthly revenue per users, across all the countries where the video streaming company is present Netflix top 3 markets with biggest monthly average revenue includes Denmark, Norway and Sweden
June 18, 2015
These 10 countries will spend the highest on digital media
UK becomes the first nation to have digital ad spends equaling traditional spends ,this year in 2015
where half of all advertising spend goes on digital media. Just over £16.2bn will be spent on all forms of advertising in the UK this year, including TV, newspapers, billboards, radio, online and on mobiles and tablets, according to eMarketer.
Hot in pursuit would be Scandinavian nations including Norway, Sweden and Denmark, followed by China from close behind, with digital grabbing a 45.0% and 43.6% share, respectively, of ad spending in each country.
However, until China takes over the UK can literally sit on its lead till 2018. Meanwhile UK media spends is estimated to grow by 6.0% in 2015 to top £16.26 billion ($26.78 billion), with this being split equally between digital and all other traditional formats combined—TV, print, outdoor and radio.
June 16, 2015
Australia to witness exponential hyperconnective web traffic growth by 2019
Australia is set for a massive hyper connectivity Internet explosion increase according to CISCO forecast of australian IP traffic will reach a massive 1.4 Exabytes (1018) per month in 2019, up from 499 Petabytes (1015) per month in 2014. This equates to 45 Petabytes per day in 2019 (up from 16 Petabytes per day in 2014)
A summary from CISCO visual networking index is outlined below. You can read the entire report here
- In Australia, IP traffic will grow 3-fold from 2014 to 2019, a CAGR of 22%
- IP traffic will reach 1.4 Exabytesper month in 2019, up from 499 Petabytes per month in 2014
- Australia’s IP networks will carry 45 Petabytes /day in 2019, from 16 Petabytes per day in 2014
- IP traffic run rate in 2019 to be 16.5 Exabytes in 2019, from 6.0 Exabytes in 2014.
- IP traffic will reach 55 Gigabytes per capita in 2019, up from 21 GB per capita in 2014.
- Average IP traffic will reach 4 Tbps in 2019, and busy hour traffic will reach 15 Tbps
- Australia will have 219.6 million networked devices by 2019, from 115.7 million in 2014.
- Wi-Fi and mobile connected devices will generate 72 percent of IP traffic by 2019.
June 10, 2015
media advertising spends per capita : Aussies and the English reigns
MEDIA ADVERTISING SPENDS PER CAPITA ACROSS 10 NATIONS
With USD 540 United Kingdom comes 2nd in terms of ad spends per capita Norway spends upto USD 535 per capita and ranks 3rd. United states ranks 4 with their ad spends per capita at USD 404.Germany and Japan ranks at 9th and 10th with per capita as spends of USD 320 and 319 respectively.
May 25, 2015
nations with highest number of twitter app installed in their iPhones
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COUNTRIES WHO HAVE THE HIGHEST NUMBER OF TWITTER INSTALLED IN THEIR IPHONES |
“90% of active Twitters users use official Twitter apps on a monthly basis.” Twitter defines “official” as applications it owns and operates for the Mac, iPad, Android and Windows Phone
Among the most popular apps are Echofon Tweetcaster, Hootsuite,covertchirp,Tweetbot and Twitterrific 5
May 5, 2015
Top 5 gobal cites with highest media spends :

The U.S. E&M market will remain the largest in the world for the foreseeable future with total spending reaching $724 billion in 2018.
US, Tokyo and London leads global top 3 for media and entertainment Accoding to a recent PwC report titled “Cities of Opportunities” which compares the size of the entertainment & media sector across 30 metropolises around the world. The report takes into account consumer spending on internet access, media and entertainment as well as on- and offline advertising spending. Based on the ranking of these parameters New York, Tokyo and London tops as global media capital followed by Seol ,Hong Kong and Los Angeles.Further PwC predicts New York’s Entertainment & media sector to grow at an average annual rate of 4.5% between 2013 and 2018 among the highest across the world
April 27, 2015
electronics and apparels 3rd most shopped on mobile in australia
Top 5 Product categories in australia which are increasingly being purchased by mobile. The no 2 chart tries to find the impact on mobile ads on purchase decesions
The average Australian mobile media consumption stands at 7.5 hours daily, out of which almost 230 minutes are spent on online ,tablet and mobile.TV usage is at 109 minutes while radio usage stands at 83 minutes..
How do Australian users use their mobile to shop and transact online . Here are some data released by Inmobi
1)digital goods formed the highest part ( 48%) mobile shopping among all product categories . These goods were a)paid apps b) subscription services,ebooks, audio books, c)streaming music,, audio and video ,music on demand, d) other subscription based services like online news ,
2)Meanwhile 44% aussies pay theirs utility payments(bills./invoices ) on the mobile
30% of physical goods, including, gadgets, devices, consumer electronics along with clothes and apparel have been purchased via mobile
April 8, 2015
Australian e-retail sales to reach $10.76 billion, overall sales to touch $238b
Retail ecommerce sales in Australia will rise 14.4% this year to pass $10 billion, in 2015 according to eMarketer’s latest estimates of retail sales, online and offline, around the globe. In 2014, ecommerce sales in the country increased 17.3% to account for over 4% of total retail sales,
Meanwhile total retail in Australia reached $231billion, in 2014 which is expected to reach $238.59 billion this year,a 3% increase in 2015
April 6, 2015
growth in media spends in asia pacific including digital and mobile
South Korea digital spending is set to be the biggest in the Asia Pacific nations with almost 40% of total media being allocated to digital in 2016,Out of the total digital spends, mobile is expected to form 23% .Australia’s digital spending will grow 7% to reach 40% of overall digital spending by 2016 Meanwhile China’s share of digital ad spending in expected to rise to 27% by 2016. Japan’s media spends on Digital and mobile is almost identical, with 24% on digital and 21.3% on mobile .
Indonesia and India’s digital spending share will touch 12% and 16.3% respectively, with mobile spends out of the digital share is expected to account 4.5% and 12.1% respectively
September 16, 2014
Australia’s Top 10 Biggest Brands on Facebook
Skittles is Australia’s biggest brand on Facebook pages. Local fans ( Australian users in that 0.09 million. ) while the Total Fan base is 26 million.
The number 2 brand in Australia on Facebook is McDonalds Australia with 0.98million local fan base, while the total Fan base is one million
Number 3 biggest Brand on Facebook is Pringle with0.098million Fans while global fan base is 2.7million
This data comes from socialbakers social metrics, which uses ” effective rate of growth to find which Brand has grown highest in respect to the previous month. Not all data comes free. To get the details on the exact fan base and ore metrics, you need to become a paid subscriber
Top 5 Nations with the biggest brand following of Skittles
48% of Skittles Fan base comes from United States The UK forms 10.6% of Fan Base Canada,, Australia and Mexico add up to 12% Other Nations ( which are not a part of SB monitoring index makes 29% |
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May 21, 2014
Online Brand Building Best Practices Study From Australian Brands
This report by Nielsen Australian Online Landscape Review, shares the
latest insights on Australia’s Connected Consumers; including market statistics,
demographics, top performing major categories, brands and sectors and mobile device
use.This also shares the ” best practices ” lessons” which brands could ” use for entering the Australian market
Which Web Browser Leads in Australia : Web Browser Market in Australia : PC vs Mobile
The web Browser market in Australia is clearly dominated by Google Chrome,reflecting global trends,however in terms of marketshare , statscounter data shows a marginal 5–6% increase in a year, from 36% to 42% same time last year
Source: StatCounter Global Stats – Browser Market Share
The data compares the ” browser market in Australia across Devices. Google’s Chrome and Safari browser remains unbeatable across the PC and Smartphone respectively.
Source: StatCounter Global Stats – Browser Market Share
The data compares the ” browser market in Australia across Devices. Google’s Chrome and Safari browser remains unbeatable across the PC and Smartphone respectively.
April 9, 2014
April 4, 2014
How Australia managed to grow its Smartphone penetration by 400% in 6 Years
The Massive Australian Mobile Explosion Explained | Business Insider: “Australians have adopted smartphones and tablets into everyday culturefaster than consumers in many other developed economies There are several explanations as to why. Geography is one factor.
Among the several reasonswhy the country has been able to achieve rapid mobile growth has been the push
given to mobile hardware and wireless data services by the Australian carriers. The carriers haveexpanded coverage areas and updated network infrastructurein densely populated, metropolitan hubs like Sydney and Melbourne. This
has created a virtuous cycle: Greater demand for data services increasesconsumer demand for smart mobile hardware.”
given to mobile hardware and wireless data services by the Australian carriers. The carriers haveexpanded coverage areas and updated network infrastructurein densely populated, metropolitan hubs like Sydney and Melbourne. This
has created a virtuous cycle: Greater demand for data services increasesconsumer demand for smart mobile hardware.”
Smartphone penetration of the Australian mobile subscriber
base has exploded to an estimated 84% in 2013 from just 19% penetration in
2007, according to the Australian Mobile Phone Lifestyle Index
base has exploded to an estimated 84% in 2013 from just 19% penetration in
2007, according to the Australian Mobile Phone Lifestyle Index
Australia is the top major smartphone market globally:With 22 million inhabitants Australia has a smaller population than other major
mobile markets such as the United States, South Korea, and the United Kingdom,but it has higher rates of smart device ownership.
mobile markets such as the United States, South Korea, and the United Kingdom,but it has higher rates of smart device ownership.
Datarevenues an indicator of a developed economy — as opposed to voice andtext revenues — already accounted for42.7% of overall wireless revenue for the top Australian carriers in 2011. Thatputs Australia in the data big leagues, a bit above the United States in terms of data’s share of revenues.
April 3, 2014
Why Australia is the next biggest Market for Online Retail
With online shopping exceeding Aus$10billion, The country is al set to become the latest ecommerce hub in the Asia pacific region after China
According to the Australian Bureau of Statistics, Australian consumers spent at least AUS$6.23 billion on overseas purchases in the last financial year. The figure, which is limited to goods under the value of $AUS1,000,
During the same period the ABS estimates that Australians spent about AUS$4.55 billion on purchases domestic online retailers during the same period, implying that the total value of online shopping in Australia was more than AUS$10 billion. This is a growth of 3.4% as compared to the corresponding period last year
The annual turnover of domestic online retailers in Australia was around $4,554m in 2011-12.
Consider the following facts ) source
- 71% of Australian consumers have made a purchase online
- Online sales revenue in Australia is expected to reach more than $37bn during 2013
- 53% of users buy from Australian E-Commerce Sites instead of overseas sites
- 73% of online users in the age group of 35-44 have shopped online
- $2,108 is the average spend of each online customer in Australia