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Showing posts with label Central Europe. Show all posts
Showing posts with label Central Europe. Show all posts

December 7, 2015

global media consumer spends category by geographic region

The below chart shows global media spends across print, TV, ooh, and digital across Among geographic region.In Latin America, Central and Eastern Europe, and Middle East/Africa, consumer spending will grow faster than overall spending
In North America, Western Europe, and Asia Pacific, by contrast, consumer spending will grow more slowly than overall spending, in large part reflecting maturing and more penetrated broadband markets.

"global media consumer spends category by geographic region"
 Overall  media spends across all formats  will rise at a 6.1 percent CAGR to US $1.5 trillion in 2018, Within this, Latin America and Asia Pacific will be the fastest-growing regions, and Western Europe will be the slowest-growth region, while Central and Eastern Europe and Middle East/Africa will outpace Western Europe, as will North America

July 28, 2014

Internet Penetration vs Mobile Penetration : Central Europe


The above chart from shows the  Internet population in terms of numbers as well as percentage penetration  compared  the corresponding mobile data

  • The Internet Population  in Central Europe is 130,119,800 which is equivalent to 78% internet penetration. The urban areas  make up for 69% of online  population
  • There are approximately   60,412,000 Facebook users  in this region , which roughly translate in 36% penetration
  • Mobile Penetration growth has been a staggering 131%  which in numbers come out to be 220,493,431