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Showing posts with label facebook. Show all posts
Showing posts with label facebook. Show all posts

February 4, 2016

facebook advertising user growth and revenues faceoff : europe vs north america

"facebook revenues by geography"


"facebook's arpu by regional users"

"facebook's daily active users"




           IN EUROPEAN MARKET
  • In terms of MAU ( monthly active users)  European markets contributed 323 million  with an Europe  ARPU of $3.47.
  • It’s 3rd time  Facebook crossed the $1 billion mark in ‘European revenue’ for the quarter and the first time Facebook crossed $1.1 billion in quarterly revenue.
  •  Facebook more than doubled its revenue in Europe in just two years.
  • IN NORTH AMERICAN MARKETS .

  •  Monthly active users  was 219 million with an ARPU ( canada & US combined ) it was $13.54. which was 3 times of Europe
  • In the U.S. and Canada, it reported sales of $1.86 billion.. (source : techrunch)






January 30, 2016

21% marketing budgets by small business spent on social, facebook spends reach 60%

Social media saw higher adoption among small and business with business owners setting up specific budgets for social media marketing.



" 73% of small and medium business now use social media"


BIA Kelsey research data shows that 73% of small and medium business now use social media , with over 20% having specific budget for social web marketing

January 12, 2016

tweaking and optimizing your images on social media : cheat sheet


how to tweak your images for highest ROI across social media

tweaking and optimizing your images on social media : 

Cheat sheet for Tweaking your images for optimizing  for search and social media marketing . Facebook, Twitter, Linkedin , Pinterest, Youtube, Whatsapp and Google plus



January 5, 2016

english premier league team which tops social media ranking





'Manchester United tops as the most social English football club'

Manchester United tops as the most social English football club. Chelsea and Arsenal ranks no 2 and No 3 respectively  as the most social media savvy english premier league clubs.


Manchester United has a Facebook fan of 66 million. The club has  4.6million twitter followers .Chealsea with  42 million and 5 million follows ManUnited . Arsenal  with  32million and 5.33 million ranks 3rd as the most social English premier league clun



December 30, 2015

snapchat and number of daily likes on facebook

"snapchat and number of daily likes on facebook"
As of 2015, december 31st, Snapchat has over  5.3 million likes on Facebook .The chart represents snapchat’s users on Facebook  who have created a story on snapchat in a seven day period, which are aggregated across display news feeds.



December 16, 2015

tech brands form 70% of the 100 most valued 2015 brands

The technology and telecom providers categories comprised 44% of total brand value  in the BrandZ™ Top 100 Most Valuable Global Brands 2015 ranking. 10 years ago  the tech companies accounted for 36% of the total brand value


"global top 100 brands across the world : ranking chart"

"tech brands form 70% of the 100 most valued  2015 brands"
Among the top 100 biggest brands this year APPLE, GOOGLE, MICROSOFT and IBM form the top 4 most valuable brand this year in the  BrandZ WPP group ranking. In fact among the top 10  most valued global brands  in 2015 , 7 brands are across the technology or the telecom space. Brands like  VISA, AT&T and VERIZON  rank  5th ,6th and  7th  respectively . They are followed by Coke, McDonald’s and Marlboro  which are ranked 8th, 9th and 10th. Among the top 100 brands
The 11th-14th rank is once again taken by technology brands with  Tencent, Facebook, Alibaba and Amazon ranking in that order


WPP reveals the 10 fastest growing brands this year; Alibaba &Facebook; tops



This years Millward brown brand report has some surprises and a few expected brand rankings 2015 number one global brand has been Apple.The Brand Value of the Top 10 brands almost tripled, to $1.1 trillion, one-third of the total value of the Global Top 100.Whereas the top 100 brand value now stands at $3.3 trillion, a 14% increase on 2014 and a 126% growth over 2006 .Apple, with its relentless focus on the consumer experience, and the ability to wow its consumers demonstrated this yet again with the iPhone 6, returns to the top spot with a 67 percent increase in brand value.


"WPP reveals the 10 fastest growing brands this year; "
WPP  and Millward brown’s  BrandZ™ Top 100 Most Valuable Global Brands ranking, in 2015, .
The biggest riser is Facebook with an increase in value of 99% The  fastest growing brand this yeat ( new entry) is the online retailer Alibaba which debuted in the retail ranking at $66.4 billion, helping to grow the retail category ranking by 24% and overtaking both Amazon and Walmart This years Fastest rising brand report shows that “Five of the 10 Top Riser brands come from technology or telecom providers categories. Other fastest growing brands were Domino’s Pizza which won on brand strength and communication.Amazon grew faster with its consistent and  awesome customer care. Other fastest growing brands were  Skoll ,Verizon, Google and Zara were


December 13, 2015

Youtube ,Snapchat replaces Facebook as US teens favorite social destination

A new study by Forrester Research found that just 65 percent of U.S. online users between the ages of 12 and 17 consider Facebook to be cool—ahead of Tumblr (62 percent), Pinterest (58 percent) and Google+ (55 percent), but lagging behind YouTube (80 percent), Snapchat (79 percent), Instagram (78 percent), Vine (72 percent), Twitter (69 percent) and WhatsApp (67 percent).

However, Forrester found that more than 60 percent of respondents use Facebook the most of all social networks, with more than one-third saying they are on it “all the time.”


December 9, 2015

The T top 10 biggest mobile app brands

FACEBOOK, YUTUBE AND  GOOGLE  are among the biggest 3 mobile app brands. According to comscore , some of the largest digital media brands; specifically, Facebook, Google, Apple, Yahoo, Amazon and eBay. These six brands account for 9 of the top 10 most used apps, 16 of the top 25, and 24 of the top 50.

"The biggest mobile app brands"




November 14, 2015

November 5, 2015

social media marketing automation tools: Most rated top 5



Most popular by ratings :Social media marketing automation tools
G2 Crowd Grid for Social Media Mgmt Software


3 pointers on what you need to know before deciding on the social media marketing automation tool

Some social media monitoring tools and marketing automation systems also offer social media management features. Alongside some marketing automation tools too provide social ability in terms of social media marketing…including to work with Twitter and Facebook as include and schedule tweets  and facebook posts
How to choose a social media automation tool

1) Number of users
2)features and functionalities
3)Integration with your over digital marketing analytics

However it has be to primarily based on your needs. If Social media marketing is a core and heart of your marketing you can consider some of the options here .The Market share Perception map shows the leaders, the laggards and the contenders .

Among the top 3 are  1)social studio  2)Tweetdeck  3)hootsuite and 4)sprout

The high performers include 1)Sendible 2)Agorapulse 3)Buffer  4)cision 54)Growsocial.


November 3, 2015

Stock market returns in the last one year: Twitter vs LinkedIn




How has the Twitter Stock fared in the last one year compared to Linkedin
Twitter One year Stock market Return
Linkedin One year stock Market returns

November 2, 2015

which tech company pay the highest salaries to H1B visa holders


H1B VISA Average Median Salary :Which Technology major pays the highest

Among the 5 major tech giants Facebook pays the highest salary to the H1B visa foreign workers.With $130,000 median annual salary, the worlds biggest social network ranks 1st, followed by Apple who pays $123,000 and ranks second as the second biggest paymaster to H1V visa holders.

Google pays  a median salary of $120,000 annually. Microsoft and Amazon takes the 4th and 5th rank the bottom among the top 5 Tech Companies with 118,000 and 109,000 respectively
Amazon ranks right at the bottom of the pile having increased their pay to H1B visa holders by mere 6% since 2013

While Google has cut its average salary by 5% from what it used to pay in 2014, Apple and Microsoft  both has increased their pay to H1B holders by 3%.
Facebook and Amazon has kept their compensation to H1B foreign workers unchanged. Microsoft meanwhile  has raised it by 3% .

October 28, 2015

September 18, 2015

Facebook Social Signal Tool could signal the death knell for print media

In what could be a ” death knell to a already fledging newspaper  and print industry, Facebook introduced a social signal platform that allows journalists to discover,find and  embed news content    as it tries to  entice news reports and journalists ” to  use Facebook as a content syndication tool as a vital part of their news gathering process

The tool, which pulls from both Facebook and Instagram, allows journalists the opportunity “to make Facebook a cornerstone  more vital part of their news gathering with access to relevant trends, photos, videos, and posts on Facebook and Instagram for use in their storytelling and reporting”
Announcing this in a  blog post Andy Mitchell, Director of Media Partnerships
Last week Facebook introduced its Mentions app to all of its verified profiles, allowing journalists and celebrities the opportunity to broadcast live video streams and create posts that only go out to their followers.
This annoucement follows Facebook launching its Mention App

 




July 28, 2015

10 Internet start up founders in 20’s with net worth above $50million

These  Toy boys have  founded their companies when they were just 20. During which they already made giant size companies multi million companies. Find out these movers and shakers

1.Mark Zuckerberg  : 28 
founder of Facebook :
Net worth :$13.3 Billion

2.Andrew Gower: 29
founder of Runescape  :
Net worth :$650 Million

3.Chad Hurley  31
founder of Youtube
Net worth : $300 Million

4.Blake Ross & David Hyatt: 23
founder :Mozilla
Net worth :$120 Million

5.Andrew Michael: 30
founder of Fast Hosts
Net worth : $120 Million

6.Angelo Sotira :27
founder : Deviant Art
 Net worth :$75 Million

7. John Vechey
founder :PopCap Games
Net worth :29 $60 Million

8. Alexander Levin: 24
founder Image Shack
Net worth: $56 Million

9.Jake Nickell: 29
founder :Threadless
Net worth :$50 Million 10.

10.Greg Tseng &Johann Schleier-Smith: 28
founders:Tagged 28
Net worth :$45 Million 

July 27, 2015

10 interesting statistics on howTumblr is set to end Facebook domination




10 interesting and mind boggling statistics on how  Tumblr is giving Facebook the jitters






"Tumblr Overtakes Instagram As Fastest-Growing Social Platform,"

According to a recent brand measuring research company Tumblr was the only network to occupy nearly as much of its users’ time as Facebook (respectively, 50.6 vs. 51 minutes daily) for individuals between the ages of 18 and 29.


"The rising of Tumblr: the next facebook"



lesser known facts on Tumble :Tumblr Statistics Data ( This data is updated till July 1st,2015


Very few of us know that  Tumblr’s , founder and CEO  David Karp who is worth more than $300m have not completed his high school. Karp left Bronx Science high school when he was 19..
  1. Tumblr  was bough over by Yahoo for $1.1billion in May,2013
  2. Total Blogs hosted by Tumblr :243.3
  3. Total number of Tumblr users  :425,000,000
  4. Total number of Tumblr blogs  :219,000,000 
  5. Annual Tumblr Revenue           :$85,000,000 
  6. New Sign ups in Tumblr  daily  :120,000 
  7. Total number of Tumblr posts until now : 101,000,000,000
  8.  Number of average monthly Tumblr visitors       :199,100,000
  9. Tumblr’s active user base in the last six months( jan 2015 to july ) grew by 120 percent Facebook in contrast grew by 1%( source 🙂
  10. Tumblr’s growth in mobile apps downloads  during jan-july,2015 : 22%
  11. Teens using  Tumblr on their mobile device    : 28 %
  12. Average length of a Tumblr  user  :            14 minutes 
  13. 35% users who visit Tumblr regularly has an annual  income of  atleast $35,00 
  14. In 2011  content sharing from Tumblr to other sites  increased by 1299%:
  15.  Tumblr visitors under who is between 21-35 : 66% 
research data : techrunch/guardian/wiki

July 9, 2015

compete and alexa ranks top 15 social networking sites this year

"top 10 most visited social websites"



" social networking sites with highest visitors  ranking"

" top 15 social networking sites in 2015"
data/source :ebizmba

Alexa and Compete published their list of most trafficked  social web sites  this year . Social networking sites led by Facebook and Twitter rules the  social box office with  compete ranking it 3 and Alexa ranking in 2. Alexa ranks websites in terms of web traffic, as a result the lower the alexa rank, the higher the traffic and vice versa.  Compete is a similar tool which ranks web sites  as per unique visitors.
 
Twitter and Linkedin make the number 2 and 3  most frequented social networks with a compete ranking it  21 and Alexa ranking it 7. Linkedin ranks  25 in compete and 9 in Alexa