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Showing posts with label japan. Show all posts
Showing posts with label japan. Show all posts
January 28, 2016
January 26, 2016
50% global digital ad spending is accounted by us and china
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GOBAL DIGITAL MARKETING AD SPENDS BY TOP 5 BIGGEST MARKETS
January 24, 2016
2016 to see 4.7% increase in global advertising spends,share of online jumps 26%
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YEAR ON YEAR AD SPENDING GROWTH RATES : NORTH AMERICA AND UNITED STATES |
Carat’s latest global advertising expenditure forecasts that global advertising spend will grow by +4.0% in 2015 to US $529billion, while ad spends in 2016 is predicted to grow by +4.7%, accounting for an additional US$25billion in spending
Marketers will increase their Mobile and Online Video advertising spends especially across social media, with +51.2% and +22% year-on-year growth expected this year.Programmatic buying is also experiencing rapid growth at a rate of +20% each year.
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| GLOBAL ADVERTISING YEAR ON YEAR GROWTH : 2015 VS 2016 |
Western Europe remains stable with consistent year-on-year growth at +2.6% in 2015 and +2.9% in 2016 driven by positive momentum in the UK and Spain.
The online & digital media, share of 2015 advertising spends was 24.3% which will increase to 26.5% in 2016..Digital continues to be the only channel which is seeing double digital growth, predicted at +15.7% in 2015 and +14.3% in 2016
- Across 10 of the markets analysed, including the UK, Ireland, Canada and Australia, Digital is now the
principle media used based on spend, with the US market predicted to join this list in 2018 when digital advertising spend
is forecast to overtake TV advertising by more than US $4billion.
- The positive momentum of advertising spends is expected to continue across the world at the
- Western Europe at +2.6%,
- North America +4.2%
- Asia Pacific at +4,1%
- Latin America +12.7%
December 13, 2015
internet speeds across the world: 50 nations compared
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The global average connection speed saw a 3.5% increase in the second quarter of 2015, to 5.1 Mbps. According to Akamai state of the internet 2015 report.The below chart compared 50 nations and their internet connection speeds.Globally web speeds increased across the board for the top 10 countries/regions, with the exception of South Korea, which saw a 2.1% decrease from the first quarter. Japan saw the largest quarterly gain at 7.8%, while the remaining eight countries saw modest gains ranging from 1.5% in Hong Kong to 4.6% in Switzerland.
On a global basis, 107 of the 143 qualifying countries/regions saw
average peak connection speeds increase from the first quarter,
with growth ranging from 0.1% in Trinidad and Tobago (to 34.9
Mbps) to 100% in Egypt (to 23.4 Mbps). Other than Egypt, four
countries—Uzbekistan, Mauritius, Ghana, and Tunisia—saw
quarterly increases of over 50%.
December 7, 2015
digital ad revenues across top 5 digital markets compared : US, China and UK among top 3
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EMIRATES, DELTA AND UNITED are among the worlds most valuable Airlines brand with a combined brand value of over$17.5 billion .The number one airlines brand with a highest brand value is EMIRATES
digital advertising revenues across top 5 digital markets:
With $63billion US leads the world in digital revenues, followed by china with $25billion. UK ranks 3rd with $9.97billion.
November 13, 2015
10 biggest markets for netflix with the highest monthly revenue
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These are the top 10 nations having the highest Netflix average monthly revenue per users, across all the countries where the video streaming company is present Netflix top 3 markets with biggest monthly average revenue includes Denmark, Norway and Sweden
July 11, 2015
5G Mobile services to be rolled by by ZTE as early as 2017
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According to ZTE ,5G is the next generation of networks that the wireless industry is hoping to have up and running by 2020.Globally, the company plans to invest 200 million euros ($220 million) in 5G and mobile communication technologies between 2015 to 2018.
Meanwhile South Korea, the world’s most mobile savvy nation which boasts as being the nation with fastest mobile download speeds are quite enthusiastic about rolling out the 5G mobile technology as early as 2017
Although its early to predict how fast will the 5G mobile services run,during a test run of 5G when Samsung announced in 2013 it was testing 5G at 1Gbps, journalists excitedly reported that a high-definition movie could be downloaded in less than half a minute. A speed of 800Gbps would equate to downloading 33 HD films – in a single second.
June 21, 2015
Rise of the Japanese Internet Economy : 2005 to 2015
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The Growth of japans Digital and Internet Economy : 2005 to 2015: From 66% internet penetration in 2005 to 86% penetration in 2014 . Currently Japan forms 3.74% global internet population
June 10, 2015
media advertising spends per capita : Aussies and the English reigns
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MEDIA ADVERTISING SPENDS PER CAPITA ACROSS 10 NATIONS
With USD 540 United Kingdom comes 2nd in terms of ad spends per capita Norway spends upto USD 535 per capita and ranks 3rd. United states ranks 4 with their ad spends per capita at USD 404.Germany and Japan ranks at 9th and 10th with per capita as spends of USD 320 and 319 respectively.
June 9, 2015
global tablet app preferences : developing vs developed nations
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What is the number and the kinds of app that was downloaded across Tablets ? The data shows the mobile apps downloaded ( non gaming across tablets) and compares it across developed nation like India, Brazil, Mexico and China and developed nations like US, UK, Germany, Japapan and France
clearly this is where the downloads fromsmartphone and tablet apps differ,
While Smartphones are used for communication either via video or audio calls, messaging or photo and video sharing, Tablets were popular for recreational and learning purposes. Users are leveraging the bigger screens of Tablets to learn a new language, watch movies and Tv shows or read comics leisurely. –
clearly this is where the downloads fromsmartphone and tablet apps differ,
While Smartphones are used for communication either via video or audio calls, messaging or photo and video sharing, Tablets were popular for recreational and learning purposes. Users are leveraging the bigger screens of Tablets to learn a new language, watch movies and Tv shows or read comics leisurely. –
May 29, 2015
the great american vacation : why 77% americans cant relax during vacations
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This finding will only re-establish what most Americans already knew about themselves and the truth about their annual vacations.
A recent survey by travel aggregator site TripAdvisor shows that when it comes to taking vacations or holidays , an average American struggles not to work or keep in touch with their bosses.
While 77% employed U.S. respondents admitted they had worked on
vacation over the past year compared to just 40 percent in the other
nations polled – Australia, Brazil, France, Germany, Italy, Japan,
Russia, Spain and the UK
The numbers are an indication in themselves why we are one of the most over worked, overstressed nation with the lowest amount of vacation time. Not to be outdone modern technology and our prized gadgets have reduced us into a virtual reality transponders where irrespective where you might be found physically, we are just one click away from out office spaces. Clearly we are working hard but not playing hard enough
May 23, 2015
5 nations where mobile commerce exceeded ecommerce
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Globally MCommerce is now 34% of all eCommerce
Latest data from criteo shows that mobile shopping has gone mainstream. For the first time shoppers are moving away from their desktops to mobile..Asian Nations are leading this mobile shopping transformation , while in US mobile shopping share is slightly lower than the
global average, with 29% of eCommerce transactions
coming from mobile devices.
For the first time ever more than 50% of Japan and South Korea users had shopped via mobile devices and had exceeded the volume of eCommerce transactions in Q1 2015.
In UK Mobile shoppers constituted 45% compared to Spain’s 28%
May 22, 2015
which nations are the biggest shoppers on mobile
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THE BIGGEST NATIONS WHO SHOPS ON MOBILE
Asia leads the world when it comes to mobile shopping, with Japan and south Korea taking the first 2 places.UK, Spain and Unites states is ranked 3rd, 4th and 5th respectively. Among the many reasons why Asian countries are in the top 2 , is the availability of one of the fastest broadband speeds and mobile devices .
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japan ranks 6th in mobile commerce readiness index
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Japan is ranked 39th out of 60 in the global MasterCard survery on mobile readiness index Japan leads the world in mobile commerce
.Japan scores particularly well in Financial Services, Mobile Commerce Clusters, and Infrastructure.
The Mastercard Mobile Commerce readiness index ranks 34 countries, which in the current Index achieved an average score of 33.2. No market reached a score of 50, which shows that the mobile commerce ecosystem has a lot of catching up to do across the world
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May 15, 2015
The 4 asian markets with biggest mobile penetration
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The 4 top Asian countries leading mobile penetration
China, India, Japan and Indonesia are among the top 4 asian nations with highest subscription and penetration rates .
May 14, 2015
These are the places where you can find the biggest internet addicts
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.png "brazil,nigeria, and south african are most addicted to internet")
These are the nations where you can find the worlds greatest internet addicts
who spends the most of their waking time online . The above chart lists out the nations where you can find the most internet addicts. Brazil takes the first rank with 71% of their users who can be found online at least once every hour, Nigeria is no 2 with 66% of its users online atleast once a hour. South Africa Russia and India takes the 3rd, 4th and 5th spot
May 11, 2015
5 Japanese start ups which has seen biggest ever venture capital investment
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These 6 japanese start ups are among the most valued start ups in japan backed up with 2015 highest vc funding
Japanese start ups maintained their big bang success in 2014 when vc fund houses with nearly half a billion dollars started pounding japan. 2015 is seeing that same sentiment as Japanese start ups have seen 23 deals mature into investment, which is worth U$152 million by Q1,2015 . According to techinasia , the 15 most-funded start ups in Japan are sitting on roughly US$450 million in venture capital this year
Among the top 5 start ups who have already secured biggest vc funding are ) Metaps 2) Raksul 3)Smartnews 4)Spiber 5)Mercari 6) Start festival .Among the verticals that has aggregated US$52.2 million across four funding rounds are mobile apps, Software-as-a-service (SaaS) , Fintech, and ecommerce
May 5, 2015
Top 5 gobal cites with highest media spends :
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The U.S. E&M market will remain the largest in the world for the foreseeable future with total spending reaching $724 billion in 2018.
US, Tokyo and London leads global top 3 for media and entertainment Accoding to a recent PwC report titled “Cities of Opportunities” which compares the size of the entertainment & media sector across 30 metropolises around the world. The report takes into account consumer spending on internet access, media and entertainment as well as on- and offline advertising spending. Based on the ranking of these parameters New York, Tokyo and London tops as global media capital followed by Seol ,Hong Kong and Los Angeles.Further PwC predicts New York’s Entertainment & media sector to grow at an average annual rate of 4.5% between 2013 and 2018 among the highest across the world
April 29, 2015
Apple’s revenue by geography:with 70% growth,China set to emerge as no 2 apple market
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APPLES REVENUE BY GEOGRAPHY 2015 VS 2014 ;APPLE’S REVENUES FROM CHINA GREW BY 69% IN Q1,2015.ALL SET TO REPLACE EUROPE AS THE NO 2 BIGGEST MARKET
China is on the verge of replacing Europe as apple’s no 2 biggest revenue making region after growing an at impressive a 70% growth in Q1,2015.
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April 28, 2015
Chart of the day : digital spending by region compared with overall media spends
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Chart depicting Global digital ad spend as a part of overall total media spends across geographical regions
The chart by emarketer shows the patterns of digital spending across global marketplace for the last 5 years 2011 to 2016 (projected). In 2015 with 28% share of digital media spending Western Europe and North America both rank no 1 in the world. These regions are followed by Asia Pacific which ranks no 2 with approx 24% spends across the digital media in 2015.Eastern Europe and Latin America with 21% and 13.4% spends across online ranks 3rd and 4th respectively
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