Online Marketing Trends

MOBILE PHONE AND ACTUALLY VIEWABLE  ADVERTISING  SCREEN SIZE

How much of your mobile ads can actually be noticed by users.How much of advertising can users apprehend in a standard mobile How much is the actual  screen size and how much are the bezel area ?
 Whatever handset you have , the above infographic actually provides the real  percentage of the mobile screen s is actually viewable by users

The LG and Note 3 are the only  handsets that provide more than 72%  screen size
The iPhone 5C,Iphone 4, Iphone 4S, Lumia 1020 ,Lumia 920 provide less than 55% viewable area
The iPhone 3GS  provides the smallest 51.8% viewable  screen area

 Mobile app downloads across North America

US and Canada  mobile users  lead in gaming app downloads , while cost per installs across iOS device is lowest in United states

 mobile handset usage by mobile talk time  across Europe and North America

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Apple’s iPhone 5,iPhone 4S and iPhone 4 topped  total mobile hourly usage, followed by Samsung Galaxy S3, Galaxy S2 and Galaxy S4.

RIM’s Blackberry handset models led by BlackBerry 9900  ranked no 3 as the most frequently mobile handset OEM’s

 Xiaomi numbers disappointed analysts as  the chinese mobile phone maker ” declared that it had missed its target of “80 to 100 million” mobile devices which it was projected to sell by the end of 2015.
According to a post on Sina Weibo (link in Chinese) from co-founder Lin Bin, the hardware company sold 70 million devices last year of falling markets
This comes amidst the slowdown in china as economies around the world, specially the stock markets took a heavy battering as chinese  debt levels  increased sharply, which has resulted in 2 consecutive weeks of bloodbath in global stock markets
That marks an annual increase of about 16%—a sharp slowdown in growth compared to the year before, when it saw sales jump 226%.

Mobile Devices Dominate Online Retail  Engagement :% of time spent with online retail on smartphones and tablets

1) Call History
2) Erased call history
3)GPS
4)WhatApp/SMS messages
5)Pictures/Videos

It is  actually very easy for you to spy remotely and not get caught.Just follow the below 3 steps

1)Among the most popularly used  remote spying app are 1)  FLEXISPY :flexispy.com 2)MOBILE SPY Mobile-Spy.com  3)SPYPHONEGOLD :spyphonegold.com. These spy apps  help you track all phone calls,  and  find out if your partner is cheating on you. They allow you to remotely record, monitor and track all activities of your partner’s mobile phone.

2)To start this you need to register the mobile phone in any of the three sites mentioned above  , most spying apps come with registration fee.

3)Then you need to have access to your partner’s phone for 2 mins . Simply say that  you need to call someone and your battery is down

Once done, use their mobile to connect to the spy app website, login to the account and simply download it to your phone.Once installed you can give the phone to your partner

4)Then login to the account of the spying app web website from any part of the world, and you can  spy on them, track all calls, deleted messages, recordings, phone conversation and whatsapp messages to whomever it is meant for anywhere in the planet.




It is estimated that roughly 30% to 60% of all married individuals will engage in infidelity at some point during their marriage (see Buss & Shackelford for review of this research). And these numbers are probably on the conservative side, if you consider that close to half of all marriages end in divorce

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the above charts by Mary Meeker (kleiner perkins )reflects the change in world internet penetration vs its mobile penetration. Currently internet penetration across the world is at 39%, (2.8 billion )out of which 23% users are from US and 19% are from China
Whereas mobile penetration across the world stands at 73%( with 5.2 billion users ) out  of which 60% use feature phones compared to 40% users using smartphone

This chart shows the timeline of  new  mobile app  submission across the Appstore  by developers

Data from  Pocket  shows that  developers are currently submitting more than 1,000 apps per day. In May, a record number of 39,992 apps were submitted for approval by Apple, indicating that developers aren’t running out of ideas of how to make our devices even smarter.

MIDDLE EAST  DIGITAL AND MOBILE INDICATORS With an Urbanization percentage of  67% . The middle east is home to 238 million  with 87million active internet users(36%).With 294 million mobile subscribers,the  middle east  mobile penetration stands at a  remarkable 124% . Users who access their social media account from their mobile web does not exceed 35 million, ( 15%)

The African mobile markets have been  one of the fastest growing across the world with an exploding mobile  market . One of the reason for this overnight increase in mobile users have  been ” the lack of investment in  setting up  technical  infrastructure  for land lines and   wireless networks by these countries .The  African mobile market  has entirely been facilitated by investments in mobile networks  rather than the conventional  land line to mobile transformation.   Around 298 million  Africans  have internet access  with a mere 9% social media users  ( 103m) .Its mobile users exceed 900million with a 79% penetration. Meanwhile a mere 7% use mobile to log into  their social media accounts

 Consumer Insights on Mobility :Fewer than 1 in 5 mobile customers are regular users of video, VoIP and app store services

The above data from millennial media shows how the time spent by users on the finance vertical  across devices . .Finance content, it also varies by demographic (Chart F). Adults 18-24 spend the highest amount of time in Finance content on mobile (73%), and adults over 50 spend the least amount of time (30%). While adults over the age of 50 spend the least amount of time on mobile in finance content, this has grown four percentage points over the past six months.

FRENCH MOBILE PENETRATION IS SET TO CROSS 80% , WITH 45% SMARTPHONE USERS. 65% PF 18 TO 34 YEARS OLD HAVE A SMARTPHONE

The world second largest Mobile Market with the highest population after Asia is  Middle East and Africa . This year  mobile usage in MEA nations  to exceed 500 million this, which will be higher than western Europe 

Smartphone use is set to double this year to 112.2 million, up from 67 million last year, while  smartphone penetration is set to grow from 5.1% to 8.3%  
 But the No. 2 region in terms of the number of mobile phone owners is the Middle East and Africa, where 525.8 million people of any age are expected to use a mobile phone at least monthly this year—significantly more than in North America or Western Europe. 

source : This is based  on   eMarketer’s latest Global Media Intelligence Report produced in collaboration with Starcom MediaVest Group.

A garter study on the number of mobile app downloads  since 2009  shows how  the industry has  growth over the years.  Since 2009 mobile app downloads has almost grown by geometric progression . In 2009, worldwide mobile app downloads amounted to approximately 2.52 billion and are expected to reach 268.69 billion in 2017

Americans are most likely to watch less Television and consumer more of digital media this year , and the  media use of American adults will surpass TV use for the first time this year. According to recent eMarketer estimates, Americans aged 18 and older will spend an average of 4 hours and 40 minutes per day on their computers and mobile devices, exceeding TV time by 9 minutes., situated, giving the US government unfettered global access to vast amounts of private information.