Sony has posted losses for four consecutive years, and the company has lost its leadership position in just about every market it used to dominate. A recent post by Readwriteweb under ” Deathwatch” which is a explains why Sony is headed downhill and why is on its way” towards oblivion
Sony’s Products Fail To Enthuse ‘: New Generation
The creator of the Walkman along with The CD, The CD Walkman,along with the Trinitron TV, Blu-Ray discs, the PlayStation and dozens of other consumer electronics devices Sony has churning out consumer electronics for over for 50 years .However over the last few years, others have captured Sony’s traditional markets, while very little Sony innovation has made an impact. The result is a bloated workforce, unsold inventory and a stock that’s down more than 90% from its all-time high in 2000.
The Problems
Sony lacks focus. Consumer electronics used to be Sony’s cash cow, but now it’s more of an expensive hobby. Sony’s VAIO line of PCs no longer commands a premium. Improving phone cameras have eroded point-and-shoot camera sales, and Sony’s SLRs have barely dented the market.t.Improving phone cameras have eroded point-and-shoot camera segment
Sony Loses its Smartphones Battles
Phones are still a growth business, but Sony is late to the game. Its newest Xperia Android smartphones are solid middle-of-the-pack contenders, while Samsung and HTC are worlds ahead in features and carrier relationships. Unless Sony can create meaningful tie-ins with its gaming or entertainment properties, purchasers will consider Sony handsets only when the price is right.
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