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Showing posts with label twitter. Show all posts
Showing posts with label twitter. Show all posts

January 28, 2016

January 12, 2016

tweaking and optimizing your images on social media : cheat sheet

how to tweak your images for highest ROI across social media

tweaking and optimizing your images on social media : 

Cheat sheet for Tweaking your images for optimizing  for search and social media marketing . Facebook, Twitter, Linkedin , Pinterest, Youtube, Whatsapp and Google plus

January 5, 2016

english premier league team which tops social media ranking

'Manchester United tops as the most social English football club'

Manchester United tops as the most social English football club. Chelsea and Arsenal ranks no 2 and No 3 respectively  as the most social media savvy english premier league clubs.

Manchester United has a Facebook fan of 66 million. The club has  4.6million twitter followers .Chealsea with  42 million and 5 million follows ManUnited . Arsenal  with  32million and 5.33 million ranks 3rd as the most social English premier league clun

December 13, 2015

10 Nations that are most active on Twitter

The growth for Twitter is heavily  led by emerging nations including India and Indonesia , which will see the most consistent growth patterns  till 2018, and is slated to increase by well above 50% in 205-2016 
he US will remain the single largest country in terms of the number of individual Twitter users throughout our forecast, but currently, it still represents just over 20% of all Twitter users worldwide. – See more at:

"10 Nations that are most active on Twitter"
According to emarketer projectons, after indonesia and India, Argentina, Mexico and Brazil will see much higher growrh rates as compared to developed nations However if you consider the top 10 Twitter countries, per capita use – Kuwait, Netherlands, Brunei, UK, USA, Chile, Ireland, Canada, Sweden, Puerto Rico ranks among the top 10 list

Youtube ,Snapchat replaces Facebook as US teens favorite social destination

A new study by Forrester Research found that just 65 percent of U.S. online users between the ages of 12 and 17 consider Facebook to be cool—ahead of Tumblr (62 percent), Pinterest (58 percent) and Google+ (55 percent), but lagging behind YouTube (80 percent), Snapchat (79 percent), Instagram (78 percent), Vine (72 percent), Twitter (69 percent) and WhatsApp (67 percent).

However, Forrester found that more than 60 percent of respondents use Facebook the most of all social networks, with more than one-third saying they are on it “all the time.”

November 8, 2015

Funding Foursquare : 5 insights on the investment patterns

" Foursquare overall  funding pattern"

Foursquare Has Raised $162.3M In 6 Rounds From 8 Investors Its earliest disclosed investors include O’Reilly AlphaTech Ventures and Union Square Ventures, both of whom invested around 2009. Over its lifetime, Foursquare has racked up these financing stats: Largest round: $50M Median round: $27.5M Average round: $27.1M The total amount raised they have raised is 11,915% higher than the average for a company in the Other Technology category.
Foursquare Labs Inc.’s Investors by Location (Cumulative) | FindTheCompany

November 5, 2015

social media marketing automation tools: Most rated top 5

Most popular by ratings :Social media marketing automation tools
G2 Crowd Grid for Social Media Mgmt Software

3 pointers on what you need to know before deciding on the social media marketing automation tool

Some social media monitoring tools and marketing automation systems also offer social media management features. Alongside some marketing automation tools too provide social ability in terms of social media marketing…including to work with Twitter and Facebook as include and schedule tweets  and facebook posts
How to choose a social media automation tool

1) Number of users
2)features and functionalities
3)Integration with your over digital marketing analytics

However it has be to primarily based on your needs. If Social media marketing is a core and heart of your marketing you can consider some of the options here .The Market share Perception map shows the leaders, the laggards and the contenders .

Among the top 3 are  1)social studio  2)Tweetdeck  3)hootsuite and 4)sprout

The high performers include 1)Sendible 2)Agorapulse 3)Buffer  4)cision 54)Growsocial.

November 3, 2015

Stock market returns in the last one year: Twitter vs LinkedIn

How has the Twitter Stock fared in the last one year compared to Linkedin
Twitter One year Stock market Return
Linkedin One year stock Market returns

October 31, 2015

Ben Carson and Marco Rubio gained highest twitter followers during 3rd Republican debate:

Ben Carson and Marco Rubio  gained the highest twitter followers followed by Donald Trump.
The volume of of Tweets during the third Republican debate .

September 2, 2015

New extended List of all countries which can avail Twitter Self Serve Ads on its Platform”

Here’s the list of previous countries with access to self-serve ads:
Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, Colombia, Denmark, Finland, Ecuador, France, Germany, Guatemala, Bahasa Indonesia, Ireland, Israel, Italy, Japan, Luxembourg, Mexico, Netherlands, Norway, New Zealand, Panama, Peru, Singapore, South Africa, Spain, Sweden, Switzerland, United Kingdom, United States
Here are the countries and territories added today:
Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antarctica, Antigua and Barbuda, Armenia, Aruba, Azerbaijan
Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belize, Benin, Bermuda, Bhutan, Bonaire, Saint Eustatius and Saba, British Indian Ocean Territory, British Virgin Islands, Brunei, Bulgaria, Burkina Faso, Burundi
Cambodia, Cameroon, Cape Verde, Cayman Islands, Central African Republic, Chad, Christmas Island, Cocos (Keeling) Islands, Comoros, Cook Islands, Costa Rica, Cote d’Ivoire, Croatia, Curacao, Cyprus, Czech Republic
Democratic Republic of Congo, Dominica, Dominican Republic
Egypt, El Salvador, Eritrea, Estonia, Ethiopia
Falkland Islands, Faroe Islands, Fiji, French Guiana, French Southern Territories
Gabon, Gambia, Georgia, Gibraltar, Greece, Greenland, Grenada, Guadeloupe, Guam, Guernsey, Guinea, Guinea-bissau, Guyana
Haiti, Heard Island and McDonald Islands, Honduras, Hong Kong, Hungary
-I & J-
Iceland, India, Iraq, Isle of Man, Jamaica, Jersey, Jordan
-K & L-
Kazakhstan, Kenya, Kiribati, Laos, Latvia, Lebanon, Liberia, Libya, Liechtenstein, Lithuania
Macau, Macedonia, Madagascar, Malawi, Malaysia, Maldives, Mali, Malta, Marshall Islands, Martinique, Mauritania, Mayotte, Moldova, Monaco, Mongolia, Montenegro, Montserrat, Mozambique
Namibia, Nauru, Nepal, New Caledonia, Nicaragua, Niger, Nigeria, Niue, Norfolk Island, Northern Mariana Islands
Pakistan, Palau, Palestine, Papua New Guinea, Paraguay, Philippines, Pitcairn, Poland, Portugal
-Q & R-
Qatar, Republic of the Congo, Reunion, Romania, Rwanda
Saint Barthelemy, Saint Helena, Ascension and Tristan Da Cunha; Saint Kitts and Nevis, Saint Lucia, Saint Pierre and Miquelon, Saint Vincent and the Grenadines, Samoa, San Marino, Sao Tome and Principe, Saudi Arabia, Senegal, Serbia, Seychelles, Sierra Leone, Solomon Islands, Somalia, South Georgia and the South Sandwich Islands, Sri Lanka, Suriname, Svalbard and Jan Mayen, Swaziland
Tajikistan, Tanzania, Thailand, Timor-Leste, Togo, Tokelau, Tonga, Trinidad and Tobago, Turkey, Turkmenistan, Turks and Caicos, Tuvalu
-U & W-
Uganda, Ukraine, United Arab Emirates (UAE), United States Minor Outlying Islands, Uruguay, Uzbekistan, Vanuatu, Vatican City, Venezuela, Virgin Islands (US), Wallis and Futuna, Western Sahara
-Y & Z-
Yemen, Zambia, Zimbabwe

Twitter 3.0 makeover to target glocal market and the bottom of the pyramid


" Twitter annual report statement :Faring of global markets"

Twitter  has finally gone global with its self serve advertising model as it expanded its platform so as to facilitate  millions of small- to medium-sized businesses (SMBs) in more than 200 countries and territories  to advertise  and  reach their target audience on the “ Twitter Self Serve  Platform” ( TSSP)

For Twitter this transition reflects  the road map the company has set itself  as it realigns and re calibrates its value proposition of being seen as a glocal ad aggregator ( glocal : with a very strong focus of global local markets)

For millions of small business, local classifieds business and  Twitter is the best bet  for these under served ” business ‘ to take their business national and global   as it brings power of real time advertising to ” millions of small and big business, mom and pop stores. The Company is bringing its self-service ads platform to more people around the world. . Widely Seen , this is twitters most profound and  redefining product positioning identity,for a brand that is yet to get its ” eureka moment”. The self serve ad platform might be just that moment in its quest for :”finding the perfect monetization model, “It self serve platform  promises to be  be the most ” cost effective” real time marketing channel for small and medium, mom and pop stores that which burgeoning by hundreds in developing countries 

Of late Twitter has been under increasing pressure among other things to select a new, permanent CEO executive ,show substantially higher user growth , as shareholders increasingly seek steps from the company  to evolve and bring order to its advertising monetization business, Twitter’s tryst with lower that expected growth rates and falling advertising pie continues as stocks reached an all time low last month

July 10, 2015

list of 5 websites which formed the most tweeted links in June

" top 10  most tweeted links and their referral
News and Media websites were among the top 10  sources , which saw the highest number  of tweets which the highest tweeter links were directed rwere  the top  10 online publishers/site owners   which formed  the source for  highest number of tweets

  • BBC, Nytimes, Mashable made for the top 3 news websites  with highest number of tweets coming from these 3 sites

  • The Guardian , NBC, Huffington post and  CNN made  up the middle 4 web  publishers  with the 2nd highest number of originating links 

  • While Forbes Buzz feed and  the Independent made up the bottom three

Facebook video postings outperforming photo sharing in terms of engagement

Facebook Campaigns by Video Post: Engagement with video posts are up by 25% this yearQ3

" content sharing at Facbook moves to video marketing"
img source: CMO

Marketers are looking to drive more people to their sites as posts with links have increased substantially along with online video links  at Facebook.With Facebook being a source of  more than one third most referral traffic , regular  relevant posting can bring you  targeted and quality traffic 

Video forms quite a substantial form of content  engagement strategy at  Facebook, as the medium provides both dynamism and real time information which users can validate in real time  .Engagement with video posts is up 25% year-over-year and 58% quarter-over-quarter on Facebook 

 In fact text posts have declined quickly in share and engagement. • Posts with video  links are up 77% year-over-year   and 167 every quartner . According to research , Friday is the best day for posting video content on #Facebook.

July 9, 2015

compete and alexa ranks top 15 social networking sites this year

"top 10 most visited social websites"

" social networking sites with highest visitors  ranking"

" top 15 social networking sites in 2015"
data/source :ebizmba

Alexa and Compete published their list of most trafficked  social web sites  this year . Social networking sites led by Facebook and Twitter rules the  social box office with  compete ranking it 3 and Alexa ranking in 2. Alexa ranks websites in terms of web traffic, as a result the lower the alexa rank, the higher the traffic and vice versa.  Compete is a similar tool which ranks web sites  as per unique visitors.
Twitter and Linkedin make the number 2 and 3  most frequented social networks with a compete ranking it  21 and Alexa ranking it 7. Linkedin ranks  25 in compete and 9 in Alexa

July 7, 2015

The top 10 Tennis Stars and their social media endorsement rankings

This infographic from Adweek shows
 Wimbledon's biggest and hottest  social endorsement stars "

The top 10 Tennis  Stars and their social media endorsement rankings 

After NBA and soccer, its  the grass courts and centre courts which beckons, as tennis ranks third in terms of social media  average followers per player, according to exclusive research from PMK BNCAs we come to the mid season of  Wimbledon ,with the U.S. Open set for later this summer, tennis’ social media season is in full swing and so are the endorsements by these tennis superstars.This infographic from Adweek  goes behind  the scenes of eight of the top tennis stars, their social media  rankings and and major recent endorsement deals—as well as an analysis by the firm of their use of branded posts. 

July 1, 2015

June 7, 2015

Facebook and Whatsapp active users exceed 2.5billion and counting

"As of January 2015, there are 829 million active QQ accounts, with a peak of 176.4 million simultaneous online QQ users"

Latest Social Media usage and statistics around the world

The above chart shows the latest social media users across the world. Facebook  continues to top global social media usage with 1.5 billion active users and is miles ahead of its nearest competitor QQ.Chinese  based Tencent holdings owned QQ is ranked no 2 with  829 million active users  with a peak of 176.4 million simultaneous online .

Whatsap with over 700 million users is ranked 3rd while Facebook’s messenger  service with 500million + users is ranked 5th. Linkedin and Skype  ranks 7th and 8th with  347 and 300 million users .Google plus and Instagram takes the 9th  rank with  both standing at 300million users. Twitter ranks 12th with 288million active users

Facebook  with its messenger service along with whatsapp together exceed 2.5billion active users 

Twitter and Facebook usage by devices: 85% tweet from their smartphones

This chart shows how long Americans are using Facebook and Twitter on different platforms.

 The above data shows users are spending  more time on “twitter ” compared to Facebook from  their mobile device through smartphone apps.American Facebook and Twitter users already 
spend more time using the services on their smartphones than they do on their  PCs  and  laptops. Nielsen data shows   85% of Americans tweet from their  smartphone

However  in terms of engagement, Facebook outranks Twitter based on the time they spent on both the sites

June 2, 2015

US twitter users have grown six times since 2010

Statistic: Number of monthly active Twitter users in the United States from 1st quarter 2010 to 1st quarter 2015 (in  millions) | Statista

US Twitter users  number about 65million users as on  Q1,2015.By the end of 2013 US had about 52million  twitter users and before that by the end of 2010, twitter users numbered a  mere 10 million in the US. In the last 5 years twitter has grown by 6 times in US