DIGITAL TRANSFORMATION IN RETAIL : how retail brands managed to stay away from the clutter by using digital media and mobile and reinvented a whole new way of ” wowing their consumer
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Showing posts with label web. Show all posts
Showing posts with label web. Show all posts
December 4, 2015
November 4, 2015
Revenues of iPhone now greater than the GDP of 105 countries combined
Iphone is now richer than these 105 nations nominations
For the 8th quarter in succession Apple has delivered stunning results exceeding expectations with $11.1 billion in profits, alongside 31% growth in profits compared to the year ago quarter.
In context of this achievement,iphone’s revenue is bigger than the GDP of 100 countries combined
Industry experts forecast Apple’s revenue is expected to exceed $180bn in 2015
iPhone’s quarterly revenues now surpass the GDP of over half of the world’s countries — and this comes during Q4, Apple’s second-weakest quarter, historically. The following 105 countries produce less domestic product in a year than the iPhone alone did in three months:
November 3, 2015
August 30, 2015
the most popular emarketing automation tools for IT Enterprises
Bain Capital
- Year in which it was Founded :1973,
- Number of full time employees : 900+
- Investor capital Bain manages as of date : :$75billion
- Bain Capital was founded in 1984 by Bain & Company partners Mitt Romney, T. Coleman Andrews III, and Eric Kriss,
- Bain Cap specialises in : private equity, venture capital, credit products
- Investments across industries :Bain Capital invests across a range of industry sectors and geographic regions.
- Bains Total Assets: $66,000,000,000
- Initial Investment Funding Raised $37,000,000
- Earliest Bain’s investment : earliest and most notable venture investments was “Staples, Inc., the office supply retailer.
- Bains acquisitions and investments : Along with Thomas H. Lee Partners, acquired Experian, the consumer credit reporting business of TRW Inc., in 1996 for more than $1 billion.
July 10, 2015
apple watch sales plunge by 90%,selling 5000 daily units
A recent report by Slice Intelligence show declining Apple watch sales , with its “online sales” slowing down considerably.During the last 2 months the company has seen sales plummet by 90% since the opening week. However this data might not reflect the absolute truth as Slice bases its research on electronic receipts sent to millions of email addresses following purchases, estimates that Apple has been selling fewer than 20,000 watches a day in the U.S. since the initial surge when the apple watch started selling in April,
Apparently apple watch has seen its sales dipping to as low as 5,000 units on some days in june . In US its sales stood at 2.79 million units in mid-June, about two months post launch.However according to experts at about
However this data has its share of detracters as Apples sales numbers are taken from an e receipt which is gleaned by a sample of consumers who volunteer to share their purchasing information.
Slice obtains much of its consumer data from an shopping assistance iOS app (which includes support for Apple Watch).
July 9, 2015
big bang and ncis tops most viewed prime time TV shows
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The Big Bang and NCIS are the most watched TV shows ( prime time in US) since the last 2 years ( 2014-2015) |
The Big Bang Theory created by Chuck Lorre and Bill Prady had first premiered on CBS on September 24, 2007.
50% growth expected across US SOLOMO ( social local and mobile ) markets
As more consumers run local searches on mobile, advertisers are increasing spending on local mobile ad campaigns. In April 2015, BIA/Kelsey estimated that US mobile ad spending on local, or location-targeted, placements would rise 56% this year to $6.7 billion, or 37% of all mobile ad dollars.
In 2015
Marketers are expected to spend 540 billion dollars globally on advertising this year and the stress is on digital marketing . This year has seen 28% of marketers have reduced their advertising budget to fund more digital marketing.
According to B2B marketers, 14% of their marketing budgets will be devoted to in-person trade shows, conferences and events in 2015. 10% will be dedicated to digital advertising.Mobile search ads will be $12.85 billion in 2015, over 50% of the search market
July 8, 2015
Most used digital marketing channels ” in the overall marketing mix : infographic

source : webcam Most used digital marketing channels ” in the overall marketing mix : infographic
July 7, 2015
June 17, 2015
instagram vs snapchat vs facebook : US Teens and SM preferences
Teenage girls use social media sites and platforms — particularly visually-oriented ones — for sharing more than their male counterparts do. For their part, boys are more likely than girls to own gaming consoles and play video game
April 24, 2015
changes and disruption in multiplatform usage in UK
Overview of the digital Disruption in digital media in UK from Sumit Roy
UK Digital Market Overview 2015 : Top sites demographic preferences and user behavior including monthly snapshot of digital audience trends
UK Digital Market Overview 2015 : Top sites demographic preferences and user behavior including monthly snapshot of digital audience trends
10 Uk cities having the lowest business start ups
April 23, 2015
how yahoo is starting to become increasingly irrelevant
The worlds first portal Yahoo which had the biggest user base in the hey days of the internet is in dire straits And Marissa Mayer has not been able to even pause its rapid decline,although has managed to make Wall street happy .Marissa Mayer has not shown her midas touch which she was expected to bring at Yahoo.
One of the most important indicators of a websites relevance is the ratio of online users spend on the web versus the time it spends on your site. Although this is a relative metric as both the constants changes. However if you see the above chart. you will know why ” today’s internet users are slowly moving away from Yahoo,
most iconic 10 UK brands based on millward brand index :vodaphone,hsbc,shell among the top 3
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Brand value of the leading 10 most valuable brands in the United Kingdom (UK) |
Vodaphone, HSBC and Shell are among Britain’s most valuable brands by their brand value based on Millward Brown brand index. The data above shows the top 10 brands and their intrinsic brand value based on the index developed by Millward brown.Vodafone was the top ranked most valuable brand of the United Kingdom with a brand value of about 36.28 billion U.S. dollars . BP, Tesco and BP ranks 4th 5th and 6th respectively
April 8, 2015
mobile internet usage in UK by frequency:2013 to 2015
February 18, 2015
US Companies plans to spent 12% digital budgets on Social
North American clearly will be the biggest ad spender by 2015 with social being a part of 12% digital marketing. Latin American and Europe is set to spent 9.6% and 8.4% of the digital marketing budgets. Globally social web spending is set to rise substantially and by 2015 marketers are expected to spend 10% of their digital budgets
December 19, 2014
Top 5 web security appliances vendors in terms of Revenue

via Statista
Security appliances today have become a popular and simple means for delivering security software. IThe statistic shows the revenue of security appliance vendors worldwide from the first quarter of 2012 to the third quarter of 2014. In the second quarter of 2014, Cisco generated 414 million U.S. dollars in the security appliance market.
September 16, 2014
Google Stoops to Conquer !: user data request from Governments and how much did google comply
Most nations asks Google to remove data which it considers sensitive, or information which it feels should not be for public consumption .The above chart shows which nations have asked Google for removing user data, or collection of data which it wishes to investigate. For example, some content removals are requested due to allegations of defamation, while others are due to allegations that the content violates local laws prohibiting hate speech or adult content. Laws surrounding these issues vary by country, and the requests reflect the legal context of a given jurisdiction. While some amount of surveillance is needed to stop acts of terrorism, war, Plotting against a religious group Jihads, or hackers . There are some requests for ” unnecessary eavesdropping that goes against the privacy of an individual
Though the internet is still the biggest “enablers ” of world citizens” in shaping the world . Web Neutrality or Internet Democracy are still miles away
The request are not only from Google, the biggest destination site in the world, accessed by over 90% of web users.. but these request are also from Youtube, Google , Adwords, (orkut which no longer exists)