Women are gradually exceeding men in terms of social media engagement. The latest research research from SheKnows and Harris Interactive shows tha5t after nUK where women outnumbered men US is following the same trend as ” research shows that d US female social network users formed 79% of women ages 25 to 54 used Facebook regularly, compared with a dramatically lower 35% who said they regularly visited YouTube, 30% who said the same of Pinterest, 22% for Twitter, and just 13% for Instagram
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Usage of of Pinterest among Women users are showing an upward trend , along with blogging platforms, and Instagram. However Facebok still dominates as 30% female users spend 30% on Facebook
Women are increasingly using social media to express themselves and have an identity of their own as ” Men gradually move ” to Gadgets and Smartphone to view sports , Technology and Politcal news